It’s campaign season again, that phenomenal time when each brand is able to translate their current season’s runway outings into artful, almost editorial-esque images that capture the collection’s...
COMME des GARCONS 25th anniversary PARFUMS
November 19, 2019 11:12 AM
This year sees the 25th anniversary of COMME des GARCONS PARFUMS with the original launching in 1994, a huge popularity influx resulted in over 90 scents of both pure creation as well as collaborations with several artists, industries and cultural icons.
Comme des Garcon uses sleek packaging in nude copper tones with a spherical rounded body to the bottle. This collection uses multiples of scent's, all with different stories and inspirations at the forefront.
The YOYOGI scent is in collaboration with Monocle magazine, it keeps the ‘Monocle’ tone with a unisex scent and woody notes to spark the feeling of an early morning run, bringing in the elements of the travel and structure of the magazine.
CLASH is the 10th in the series which uses the art of surrealist collages as its muse; portraying the importance of uniqueness and differences. Perfume Art Director Christian Astuguevieille intently searched and studied the reactions of two raw materials colliding to allow new forms to create. This brought together three scents for the collection.
RADISH VETIVER is spilt into two scents. Celluloid Galbanum in visions the juxtaposition of technology and nature, plastic and resin. Chlorophyll Gardenia is a much more feminine floral scent with refreshing notes of Chlorophyll.
ODEUR DU THÉÂTRE DU CHÂTELET is another more floral and deep woody scent with a complex construction, to replicate the architecture of the Paris landmark mixed with the creativity and modern edges brought in by the new Creative Director Ruth Mackenzie. The perfume patterns this by using the traditional Comme des Garçons’ anti-perfumes Odeur 53 and Odeur 71 into a modern new scent.
WRITTEN by ANNA SPROUL
EDITED BY KAREN YABUTA
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