No make-up company has a more storied history firmly ensconced in New York showbiz.
blog party: One, Two, THREE FLOOR!
May 01, 2012 11:07 AM
Julia Lang is the 25 year old blogger behind www.geeksndfashion.com. She currently resides in Berlin, Germany but calls Machame, in Tanzania, Africa, home.
If someone were to ask me about my year spent in London, countless experiences overwhelm my mind. Dominating those experiences were my apartment in East London, Marni on Sloane Street where I used to work, two incredible seasons at LFW, THREE FLOOR and a friendship for life.
I always thought to myself, "If you really want to work in fashion, you have to live either in New York, London or Paris.” Having already lived several months in New York and perfectly ok with the fact that I can't speak French, I saw my future in London.My beliefs and notions were all re-affirmed after my first season at London's Fashion Week in September of 2011. I received an overwhelming amount of success, press-wise. One of the keys to my appeal was my bright yellow minimalist look.
A little time passed, and one day while checking my blog's inbox, I found a message sent by a somewhat unknown and new British fashion label, THREE FLOOR. Prior to that message, I had never heard of THREE FLOOR. I went straight to their website and within seconds was captivated.
Then it hit me, “I WANT TO WORK WITH THIS BRAND” and ironically, their press office was just 15 minutes from my apartment. As soon as I met the team, we all agreed, "It was meant to be!"
The London brand that was on the hunt for me after they saw me in a yellow Marni coat at LWF officially became my partner in crime. And one week later, I found myself on my way to attend Mercedez Benz New York Fashion Week, my luggage packed full of THREE FLOOR pieces. Rocking five iconic, badass looks in New York, the feedback was mind blowing. THREE FLOOR which was launched in November 2011, represents the head, heart and mind of fashion. With affordable prices, unique cuts, and particulate edge. These things and more are what I stand upon, and I can no longer see Geeksndfashion without THREE FLOOR.
Edited By: Jessica Appelstein and Noelle Bonner
THREE FLOOR launched on November 4th and the designer behind is Han Chong, London Central St. Martins Graduate.
THREE FLOOR website: http://threefloorfashion.com/
geeksndfashion blog: http://www.geeksndfashion.com/
related posts
Alcone 65th Anniversary @Capitale: Interview with CEO Maria Stewart
Ikemen #35: Zaher Saleh
IKEMEN (ē´k´mɛn): Japanese Slang
"REALLY, REALLY, RIDICULOUSLY GOOD LOOKING PEOPLE"
Interview: Neurosurgeon-turned-Artist Keith Kattner on the Surgery of Classical Painting
Dr. Keith Kattner does not have the typical background one would expect of a successful neurosurgeon.
New Type #27: Nika Tang Interview
San Fransisco-based designer Nika Tang has emerged as boldly committed to her ideology as to her pieces. Her namesake brand centers...
Interview: Becky Donnelly's Fashion Creatures
Quirky girl from Dublin with a penchant for drawing fantasy creatures relocates to London after art school.
Kaimin Interview & S/S18 "Slut from the Future" Presentation @ the Top of the Standard
Pulsing with a heavy beat and hazy with a deep rouge glow, the Top of the Standard is as glamorous a place to be as ever. And tonight it is packed with partygoers.
Yasmina Alaoui Interview & Opera Gallery Exhibition
Yasmina Alaoui burst onto the international arts scene in 2003 with "Tales of Beauty," a collection of nude...
Søren Solkær Interview
Stepping out of a cab into the urban symphony of Midtown, the entryway to The Quin Hotel was easy to spot— with classic architecture and...
Kyra Ross of Mona Liza Studios Interview
TWELV sat down with the charismatic Kyra Ross, founder of Mona Liza Studios which falls under his larger moniker "...
Ira Sumbaeva Interview
TWELV sits down with model Ira Sumbaeva to give a glimpse into the story of the cutest Belarusian...
Benjamin Shine Interview: Master of Tulle
Benjamin Shine is an award-winning international artist whose work stretches across industries from fashion...
New Type #25: Mémère – Sarah LeBlanc Interview
Upon arriving to the Mémère studio, it felt like stepping from the bustle of New York City...
IKEMEN #34: GABRIEL LIBERTY
IKEMEN (ē´k´mɛn): Japanese Slang
"REALLY, REALLY, RIDICULOUSLY GOOD LOOKING PEOPLE"
NEW TYPE #23: ANE AMOUR – IYALA ANNE INTERVIEW
“Introducing a talented designer giving sophisticated femininity an edge”
NEW TYPE #22: Allina Liu INTERVIEW
Born and raised in New York City– we could also add, "in love with”– Allina Liu is a refreshing womenswear designer, who questions the...
NEW TYPE #21: Kendall Miles INTERVIEW
“My passion is shoes. Kendall Miles shoes are beautiful, alluring and handcrafted in Italy: the perfect pair for the woman who knows who she is and where she wants to go.”
NEW TYPE #20: Shahista Lalani INTERVIEW
"Introducing an emerging designer creating captivating leather fashions."
NEW TYPE #19: PAMPLEMOUSSE - Danica Zheng Interview
“Introducing a dedicated, innovative designer to awaken every woman’s inner voice.”
NEW TYPE #18: BOOM DONE SHOP - LIAM BERGIN INTERVIEW
“Introducing the new hot British ethical apparel brand BOOM DONE SHOP”
NEW TYPE #17: NAMILA - NAN LI AND EMILIA PFOHL INTERVIEW
NAMILIA was founded in 2015 by Berlin based designers Nan Li and Emilia Pfohl. The duo met while attending University of the Arts Berlin.
Isabel Dupre Interview
Isabel Dupre Interview is now available!
Check inside for the Full Page Interview.
IKEMEN #33: DANIEL VIEDMA
IKEMEN (ē´k´mɛn): Japanese Slang
"REALLY, REALLY, RIDICULOUSLY GOOD LOOKING PEOPLE"
Judi Harvest INTERVIEW
“We’re all bees, we need to dance more and always search for beauty,” Judi Harvest proclaims.
BEHIND THE SCENES #4: Nicola Formichetti
TWELV's Behind the Scenes takes a step back and visits the masterminds behind the camera.
IKEMEN #32: TERRY DOE
IKEMEN (ē´k´mɛn): Japanese Slang
"REALLY, REALLY, RIDICULOUSLY GOOD LOOKING PEOPLE"
Name: TERRY DOE
NEW TYPE #16: LINDER - SAM LINDER AND KIRK MILLAR INTERVIEW
“Introducing a new generation of quick and fresh minded designers”
IKEMEN #31: CORNELIUS LOY
IKEMEN (ē´k´mɛn): Japanese Slang
"REALLY, REALLY, RIDICULOUSLY GOOD LOOKING PEOPLE"
Takarazuka CHICAGO Cast Members Interview
“All Japanese, All Women, All that Jazz! We interviewed three cast members of Takarazuka CHICAGO who preformed in the Lincoln Center Festival in 2016.
Sean O’Pry EXCLUSIVE INTERVIEW "Good Ol’ Georgia Boy”
SEAN O’PRY EXCLUSIVE INTERVIEW
"GOOD OL’ GEORGIA BOY”
R.I.P. Bill Cunningham
Bill Cunningham, Iconic Street Style Photographer, Passes away at 87
NEW TYPE #14: Alida Boer - Alida Boer Interview
TWELV Magazine sat down with Alida Boer in NYC to get to know the designer and better understand the intricacies of her designs and company’s mission.